Businesses in Great Britain could be wasting money on their landline telephone systems by not regularly checking if they are getting the best deals, according to online research carried out by YouGov, on behalf of NewVoiceMedia. Over a third (36%) of SME decision makers admitted to not having reviewed their system in the last 12 months.
Despite the difficult economic conditions, less than a third (30%) of businesses had reviewed their landline telephone system in the previous six months to ensure they are getting the best possible value for money. Surprisingly 26 per cent of respondents admitted to not reviewing their office telephony services for over two years.
“With businesses trying to drive efficiencies and save money left, right, and centre, it is surprising that they are overlooking the potential savings that could be made in this area – preferring to let the system plod along without any real idea of what they could be saving” comments Jonathan Gale, Chief Commercial Officer at NewVoiceMedia.
According to the research, of those SMEs that did have a telephone system in place, the perceived disruption caused by the installation of a new system (21 per cent) and the time involved (16 per cent) were the two biggest turn offs.
“Rewind ten years ago and to install a new phone system you would have had to shut the office for a day – costing the business time and money. This is no longer the case. With the advances in cloud-based applications a new office landline can be set up in 30 minutes, without having to change the number,” explains Gale.
Gale concludes: “There are great deals out there on the market, and for any business looking to save money during these turbulent times, the phone is a good place to start.”
The YouGov online survey was carried out between 3rd and 6th September 2010, and covered 616 senior decision-makers in GB-based SMEs. For further detail on the results, please contact the NewVoiceMedia team at Berkeley PR via firstname.lastname@example.org.