This report from ContactBabel looks at customers’ and businesses’ attitudes towards omni-channel interactions. It identifies key areas for focus and potential pitfalls businesses will face when trying to accommodate customer communications across multiple channels.
It explores the future of omni-channel interactions, the drivers behind change – financial and customer demand, before looking at the technology and how best to implement multichannel into your business structure.
Download this report to find out:
- The state of multimedia customer contact and the role of each channel
- Understand the vision of the future in terms of technology and the business drivers
- Implementation and return on investment of adopting omni-channel