Why customers give you feedback

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Why customers give you feedback

How does being a UK consumer today compare with ten or twenty years ago? You might conclude it’s been a one way journey. Digital retail is increasingly a global competition for your money and we now enjoy a level of convenience and choice previously unheard of.

But the benefits are not entirely one way. One of the key points of our evolving consumer behaviour is that although heading for a digital future we can’t leave all our previous habits behind.

Download this whitepaper to find out:

  • What the key motivators are for your customers to provide feedback
  • What is new about consumer communication habits and expectations
  • The aims of a consumer when they give feedback

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